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Exciting new prints, colors, and cuts make modest “Athleisure Wear” more versatile than ever!

HydroChic’s Mix-and-Match Swim and Active Wear Means Comfortable Coverage With Less Skin, More Style, and UV Protection

Can women who prefer to keep themselves covered have an active lifestyle? One look at the new line of sassy swim and active wear from HydroChic suggests the answer is a resounding “yes!” This Westchester County-based company, known for its versatile range of coverage options and superior sun protection, takes “athleisure wear” to a whole new level this season with sleek stripes, pretty prints, and sophisticated silhouettes.

Real women don’t want to choose between feeling comfortable and looking great. HydroChic has them covered: with more than 100 slimming mix-and-match separates to choose from, it’s easy for girls, missy, and plus-size women to “say no to skimpy” while being protected to the sun’s harmful UV rays at the same time.

And now, there are more options than ever with HydroChic’s latest collections. The Cherokee Collection brings together a lively mix of patterns and solids on a sophisticated palette of black, white, and red, while Geo Splash illuminates with bright colors against a black background for a bold look. The Blue Collection marries two breezy prints on a sea of blue and pops of green. What’s more, HydroChic has added brand-new bikini silhouettes and bra-like tops to its selection of swimsuit separates this season, providing an even wider choice of fashion and coverage.

HydroChic’s lightweight, chlorine-resistant and chlorine-proof stretch fabric dries quickly and provides UPF 50+ sun protection. Ultra-durable yet super-flexible, it goes with ease from the beach to the boardwalk to yoga class to lunch, yet never constricts movement. Sporty, figure-flattering styles include short-, long-, and sleeveless tops (with several bra or mastectomy options); versatile swim dresses, skirts, and skorts from 15” – 27”; shorts, pants, and leggings; and a variety of transitional pieces including lightweight jackets and sun dresses.

HydroChic is available at select stores throughout the US, Canada, Australia, South Africa and Israel, and online at www.hydrochic.com.  Available in sizes Missy and Plus–4X. Prices range from $29.50 to $95.00.

Two Products that we personally recommend are:
1. Black Sports Bra – Racer Back ($29.50)

This wonderful swim & sports bra will provide the support and coverage you are looking for in a classic racer back bra with a comfortable wireless design.

It is perfect for everyday wear and you can easily slip out from a workout to the beach in this bra.

The fit is amazing and the fabric is extremely comfortable.

2. Chlorine Proof Long Yoga Pants ($69.00)

Not too tight, not to loose, you will want to wear these go-to yoga swim pants everywhere! Great for every sport in and out of the water.

It has a side zippered pocket to keep your phone or iPod during your Yoga session. A bonus is the fact that these pants have UPF50+ Sun protection and are Chlorine Proof.

So what are you waiting for, start shopping!

About HydroChic

HydroChic, LLC. was co-founded by Daniella Teutsch and Sara Wolf, and launched in May, 2008. The idea came to them one day at the Jersey Shore as they watched women of all ages slather themselves with sunscreen and pull sloppy men’s t-shirts over their traditional bathing suits to protect their skin from sun damage. They knew that more fashionable coverage options were missing in the swimwear market. Only then did they realize how many other women were searching for the very same swimwear solutions. HydroChic is based in New Rochelle, NY.

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