Top 10 Food Trends to Watch in 2016

Top 10 Food Trends to Watch in 2016

Drawing on more than 100 years of combined industry experience, Whole Foods Market’s product experts (WFM), a dynamic leader in the quality food business have pinpointed 10 top food trends to watch in 2016.


Uncommon meat and seafood
Lesser-known meat and seafood options are making their way from restaurant menus and local obscurity into mainstream  kitchens. Thanks to heightened awareness around food waste, renewed interest in artisan butchers and a host of other factors, once-overlooked cuts like sirloin top, pork T-bone chop and Denver steaks are becoming fair game for at-home cooks. Offbeat - and more sustainable - seafood species like Responsibly Farmed Paiche and wild-caught blue catfish are also making a dinnertime debut, easing pressure on popular picks like salmon, tuna and shrimp.


Wine in a can
As wine drinkers become an increasingly young, diverse and playful bunch, winemakers are taking note. Options that provide accessibility and convenience without trading quality, will continue to gain traction. Cue the aluminum can - a portable, easy-to-chill option that’s well suited for single servings and active, outdoor lifestyles.  


Plant-based everything
Plants are playing a meatier role in a surprising number of products, and not just for vegan and vegetarian alternatives. This year’s plant-forward movement will be all about harnessing the power of plants – from quinoa protein in hair care products to vitamin-rich veggies in frozen dessert pops.

Culture Craze: Fermented foods and probiotics

Whether shoppers are seeking gut health or go-for-it flavor, fermented foods and probiotics are growing like good bacteria - and they’re not just for hippies anymore. Fiery picks like kimchi and gochujang will continue to gain steam, while innovative options like chiogga beet kraut and non-dairy tonics will add variety.


Top 10 Food Trends to Watch in 2016

Non-GMO-fed verified products
As shoppers demand more transparency in their food, the non-GMO movement will continue to gain momentum. Growth and innovation in the animal protein category will be especially strong, thanks to the recent development and approval of non-GMO verification methods for animal feed.


Graze Craze: Grass-fed 2.0
With new grass-fed products - from milk, eggs, yogurt, butter and cheese options to packaged meat snacks and even protein powders - sprouting up across the store, grass-fed has proven it’s no longer a niche category for health fanatics or Paleo devotees.


Dried and true: dehydrated foods
Gone are the days of empty-calorie snacking. Today’s shoppers are trading up for healthier, whole-food based snacks with simple, quality ingredients. Unlike the kale chip craze of years past, 2016’s dehydrated trend takes it to new heights - from dehydrated broccoli, Brussels sprout and parsnip chips to sophisticated salmon, bison and chicken jerkies with grown-up flavor combinations.


Heirloom ingredients beyond the tomato
Heirloom ingredients are making a comeback and not just in the produce aisle. Prized for flavors and traits that have been preserved for centuries, these “old-world” edibles are popping up in all kinds of packaged goods.

Top 10 Food Trends to Watch in 2016

Alternative and wheat-free flours
“Alternative flours” are not so alternative anymore. People are going nuts for gluten-free flours made from legumes, ancient grains, teff, amaranth and, well, nuts. Chickpea flour is a quick riser, while other legume-based flours are showing up in bean-based pastas and other packaged goods.


‘Old World’ flavor adventures
World flavors with a twist continue to see significant gains, especially Far East flavors from Korea, Japan and Southeast Asia, as well as Middle Eastern ingredients.

Target foods that are nourishing and provide the right fuel to your body. 

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Dated 23 December 201515


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