As the 19th of July - Freedom Day in the UK - signals a return to life as we once knew it, a lot of venues are remaining understandably cautious. Gyms and leisure centre owners are taking particular care to keep customers and staff safe - and to prevent closures due to employees having to self-isolate having been zapped by the app. Gyms face some unique challenges … [Read more...]
How Small-Scale Gyms and Health Clubs Can Incentivize New Members
You might be wondering how some of the large-scale health clubs and specialist gyms survive given the turnover of members each year. However, what you might not know is that their marketing techniques and incentives are proven to attract new members and even encourage legacy members to return. One of the main reasons that people don’t sign up for a gym or health club – or … [Read more...]
