Ms. Namita Nayyar:
In October 2014, you were awarded the Royal distinction of Officer of the Order of Ouissam Alaouite, in recognition of the contribution you have made to the Moroccan cultural scene. How does it feel when you are rewarded for all the hard work that you put in and when people appreciate your work?
Ms. Vanessa Branson:
When I received the invitation from the King’s office I was not aware of it’s full meaning or importance. Attending the ceremony, I realized what an honor it was and I am really grateful. I have worked really very, very hard on developing the Moroccan cultural scene for the past ten years. It is immensely gratifying seeing that the genie is out of the bottle, magic is happening in the country, the young creatives are finding an audience. I’m loving watching it grow and seeing things develop.
Ms. Namita Nayyar:
As President and Founder of the Marrakech Biennale, you are responsible for North Africa’s only trilingual arts festival, an event now entering its 7th edition – comprising visual art, literature and film programs featuring acclaimed international and Moroccan artists. Share with us your love for art and literature.
Ms. Vanessa Branson:
As I said before, I have long been aware of the role of the arts as a force for good. They provide a safe place in which to discuss contentious ideas, they teach people the language of criticality, they help form a positive identity, they stimulate creativity. Creativity drives innovation and innovation drives the economy. What’s not to like?
Ms. Namita Nayyar:
Tell us about your Top 5 Career Tips For Entrepreneurs.
Ms. Vanessa Branson:
1. Take pleasure in what you do
2. Surround yourself with energetic and intelligent people
3. Make decisions and see things through
4. Embed social responsibility into your projects from the onset
5. Don’t do anything you won’t be proud of.
Ms. Namita Nayyar:
Considering your love for arts, tell us about your 5 Favorite Masterpieces from around the world that you absolutely love!
Ms. Vanessa Branson:
1. Slaves by Michaelangelo, the Academia, Florence
2. The Boy Soldiers by Guy Tillims, hanging at El Fenn, Marrakech
3. Any animated film by William Kentridge
4. The Dancers by Matisse in the Hermitage
5. The Assisi Crucifixion by Cimabue in Florence
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