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Women Beauty

Nose Wax, the Hottest Beauty Trend

June 20, 2012 By Namita Nayyar (Editor in chief)

Nose Wax, the Hottest Beauty Trend

Reported June 02, 2009

Ever since women learned hair only looked good on the head, waxologists have gradually become accustomed to the weirdest requests from customers, like having the earlobes, cheeks and even the neck waxed. The latest trend, they stress, has also come to catch on so fast because it is necessary – clearly, no woman should have nose hairs, especially since the procedure has no impact on the overall health, beautician and managing director of salon Beauty Essence, Mary Gillmore, tells the Daily Mail.

Nose hairs, as unsightly or not as they may be, are not there for no apparent reason, since they’re meant to filter the air that goes into the lungs, acting as a gateway where dust and bacteria stop, Gillmore says. On this account, the nose wax does not go deep into the nose, taking out only the peripheral, visible hairs. The treatment is, in this sense, like some sort of compromise between beauty and health, which is meant to make women more beautiful and more confident.

What’s more, Gillmore says, it actually works, with many women both in the US and Europe adding it on their waxing “list,” right there next to a leg wax and the all too famous Brazilian. “I’m in my 40s and, when I started to notice the hairs in my nose more, I realized there could be a need for it over here.” Gillmore tells the Mail of how she thought of waxing the nostrils. In the US at least, women virtually flock the salons to have the nose hairs removed – so much so that waxologists do both nostrils at the time, which might seem like a scary experience for those who can’t imagine what it’s like to have both nostrils stuffed with warm goo for a couple of minutes.

The procedure is not even as painful as most women might think, Gillmore explains. It does smart a bit when the wax comes off, but the fact that you can breathe more deeply afterwards compensates for that. Of course, having all hairs removed in one swift, somewhat unexpected move, just like with waxing any other part of the body, makes it less painful that tweezing just one hair at a time.

“Waxing is becoming more extreme, partly because women are getting hairier. Our lives are more stressful, and stress makes us produce male hormones such as testosterone, which fuels hair growth.” Gillmore further explains for the Mail, as to what is making women embrace the new procedure in such impressive numbers. Granted, the fact that it costs about $15 (£10) and half the price with another waxing treatment must also contribute to the increasing popularity of the nose wax.

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